COSTA MESA, Calif. — May, 2016 — BenQ America Corp., a globally renowned LED and gaming monitor expert, recently announced that ZOWIE, the company’s eSports brand, would be the official monitor sponsor of DreamHack Austin 2016. Making its first-ever stop in North America as part of the DreamHack ZOWIE Open World Tour, the event took place May 6-8 at the Austin Convention Center. Pro gamers competed using the XL Series eSports monitors for all PC gaming tournaments. Additionally, ZOWIE extended its partnership to supply its RL eSports console monitors for the Capcom Pro Tour’s Street Fighter V and Pokkén Tournament matches.
The North American eSports market has seen phenomenal growth, attracting millions of gamers and online viewers. Committed to eSports, ZOWIE is pleased to partner with DreamHack to deliver the ultimate pro gaming experience with its XL and RL monitor lines.
“BenQ ZOWIE is created for eSports and only eSports. We believe that gaming is all about the experience, whether it’s PC or console eSports. Our relentless pursuit to provide the most professional experience drives us to craft eSports products, including the XL and RL monitors, that are based on a deep understanding of the sport and fine-tuned to meet the pros’ specific usage scenarios,” said Lars Yoder, president of BenQ America. “With our XL and RL monitors, professional players will have the high performance they expect for competition.”
DreamHack Austin 2016 attendees were able to test-drive the full range of ZOWIE products at booth 135. The complete ZOWIE lineup includes the XL and RL series monitors, SR and TF mousepads, as well as the EC, ZA, FK, and newly released FK1+ mice series. ZOWIE mice fit every particular gaming style with options for right- and left-handed players in addition to ambidextrous ones. As a sneak peek, visitors also had an opportunity to experience the soon-to-be-released ZOWIE VITAL audio system, an intuitive, driverless device that provides convenient adjustments to improve both sound and audio communication for games.
ZOWIE also conducted its own Counter-Strike: Global Offensive death match tournament at its booth three times per day each day — noon, 3:00 p.m. and 6:00 p.m. — to give players a chance to win a custom ZOWIE G-SR mousepad.
Follow @DreamHackOpen and @DreamHack on Twitter and stay tuned to @ZOWIEbyBenQ for other deals.
About ZOWIE
Introduced in late 2008, ZOWIE is a brand dedicated to the development of the best competitive gaming products to improve eSports athletes’ combat performance. In 2015, the ZOWIE brand was acquired by BenQ Corp. to aggressively lead the company’s eSports product line with products that deliver true competitive advantages. More information is available at ZOWIE.BenQ.com/.
About BenQ America Corp.
The BenQ digital lifestyle brand stands for “Bringing Enjoyment and Quality to Life,” fusing lifestyle with technology, enjoyment with productivity and aesthetic design with purpose-built engineering. It is this mantra that has made BenQ the No. 1-selling projector brand powered by TI DLP® technology in The Americas(1). BenQ America Corp. offers an extensive line of visual display and presentation solutions that incorporate the very latest technologies. The company delivers a broad range of Colorific™ projectors, ZOWIE eSports gear and monitors, interactive large-format displays, mobile audio products, cloud consumer products and lifestyle lighting for any application and market — education, home, gaming, enterprise, government, house of worship, digital signage, A/V and IT — with cutting-edge models that lead the industry in performance, reliability, environmental sustainability and aesthetics. Whether it’s interactive digital whiteboards for classrooms, full HD 3D projectors for home theaters, short-throw projectors for boardrooms, interactive flat-panel displays for digital signage or LED backlight monitors for professional gaming, BenQ continues to defy the limits of digital displays. The company’s products are available across North America through leading value-added distributors, resellers and retailers.
More information is available at www.BenQ.us.
(1) Based upon Q1’15 – Q3’15 data from the Quarterly Projector Shipment and Forecast Report from PMA Research
About BenQ Corporation
Founded on the corporate vision of “Bringing Enjoyment and Quality to Life,” BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realize this vision, the company focuses on the aspects that matter most to people today — lifestyle, business, healthcare and education — with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, audio products, cloud consumer products, mobile communications and lifestyle lighting. Because it matters.