Tag Archives: small business

Threat to Prosperity: Canada Should Mind Business Investment Gap

August, 2022 – Business investment in Canada is so weak that capital per member of the labour force is falling, and the implications for incomes and competitiveness are ominous. Governments, particularly the federal government, need to get serious about growth to get workers more of the tools they require to compete and thrive, according to a new report from the C.D. Howe Institute.

In “Decapitalization: Weak Business Investment Threatens Canadian Prosperity”, authors William B.P. Robson and Mawakina Bafale write that since 2015 Canada’s stock of capital per available worker has been declining and its rate of gross investment per worker has been well below that in the United States and other OECD countries.

Capital= Business “bread and butter”

They examine why Canada might be lagging as well as what action to take.

“Business investment and productivity are closely related: productivity growth inspires investment by creating opportunities, and investment drives productivity growth by equipping workers with more and better tools,” says Robson. “Investment per available worker lower in Canada than abroad tells us that businesses see less opportunity in Canada, and prefigures weaker growth in Canadian earnings and living standards than in other OECD countries.”

New investment per available worker in Canada, adjusted for purchasing power, was only slightly above 50 cents for every dollar of investment per available United States worker in 2021 – lower than at any point since the beginning of the 1990s. In addition, in 2022, OECD projections show that Canadian workers will likely enjoy only 73 cents of new capital for every dollar enjoyed by their counterparts in the OECD excluding the US, according to Robson and Bafale.

The authors’ calculations from OECD projections for 2022 show $20,400 of new capital per available worker this year for OECD countries excluding the United States, compared to $14,800 for Canada.

In other words, new capital per available worker in Canada will be more than one-quarter less than in those countries this year.

Declines in the stock of machinery and equipment (M&E) and intellectual property (IPP) per member of the workforce are particularly worrisome, the authors explain, because those types of capital may be particularly important for economy-wide productivity. “Whatever special messages the recent M&E and IPP numbers may convey, the message from stocks of business capital overall is clear: the average member of Canada’s labour force began 2022 with less capital to work with than she or he had in 2014,” says Bafale.

Robson and Bafale identify a few probable causes for Canada’s dismal investment performance. These include: weak business in the natural resource industries; restricted access to finance for small and mid-size firms; a loss in Canada’s competitive edge in business taxation, notably against the United States; an uncongenial environment for IP investment; regulatory uncertainly; unpredictable fiscal policy; and governments’ in-house spending and transfers to households that are steering resources into consumption and housing rather than non-residential investment.

Is business investment capital trajectory predetermined?

“The prospect that Canadians will find themselves increasingly relegated to lower value-added activities relative to workers in the United States and elsewhere, who are raising their productivity and earnings faster, should spur Canadian policymakers to action,” conclude Robson and Bafale. “The first step is to recognize that recent trends are a symptom of threats to Canada’s prosperity and competitiveness – that low business investment is a problem that governments can and should address.”

Supplemental- Are you a small Canadian business frustrated with the difficulties involved in accessing capital? For example, our experience has shown that the multitude of Business Development Corporations operate with autonomy but without accountability, poor vision and nepotism. Essentially, gleaning business plans and strategies before revealing ‘jump through these application hoops” which include personal finance and personal life details. It is sobering to discover that they also receive a hefty commission % for every applicant they ‘certify as successful’. Do you agree or have you had a more positive experience? We want to hear from you in the comments below.

Automation Key To Future Of Work Under Great Reset

LOS ANGELES—Automation is no longer an option, automation is the key to surviving the Great Reset.

In 2021, more than 47 million American workers resigned, an annual record. In Canada numbers are harder to determine since accurate resignation numbers are not readily available. However, Statistics Canada has published the results of a survey pitched towards Canadian workers.

With no sense of the number of people surveyed and the accuracy of the data gathering the results should perhaps be best taken at face value: “In January, respondents were asked whether they were planning to leave their current job, and whether quality of employment considerations were among the reasons for doing so. Fewer than 1 in 10 Canadian workers aged 15 to 69 (7.3%) were planning to leave their current job within the next 12 months, compared with 16.1% in 2016, when respondents to the General Social Survey were asked the same question (not seasonally adjusted). When January 2022 LFS respondents were asked to report their main reason for planning to leave their job, preliminary results show that at least 1 in 5 of those planning to leave (22.2%) reported reasons related to quality of employment, including low pay (15.7%), heavy workload (4.3%) and inability to do their current job from home (2.2%). The trend is continuing. Surveys and data show that 6 in 10 young professionals have changed jobs or plan to and that 4.5 million workers quit their jobs in March.”

Businesses face continuously evolving markets and societal pressures that are transforming the way employees and employers put in exchange with each other to provide value to consumers and clients.

Staffing agencies especially have been under pressure during the pandemic and navigating the Great Reset.

Bilflo automates back-office tasks and helps staffing manage hundreds of contractors and direct hires on a single, simple platform. This allows organizations to conserve time and labor while expanding business operations and profits. The ability to pull in live performance metrics makes it easy for businesses and teams to track their progress on goals. 

“The pandemic was a catalyst for development and expansion, springing from a strong foundation. We spent the past decade developing Bilflo to provide value to clients, especially during a turbulent time,” said Bilflo CEO Barrett Kuethen. “Bilflo was built by staffing industry experts to specifically serve the industry and address the unique operational pains to bridge process gaps.”

As of 2022, Bilflo has an extensive integration roadmap that has started with ATS platforms: Bullhorn and Jobadder along with accounting systems like Quickbooks. The company is expanding with key offerings such as Importing External Time, which will support staffing companies by eliminating redundancy and manual errors from VMS tools and other client time portals. Bilfo’s developers and leadership update the platform responsively to customers to provide optimized results. 

Bilflo is outcome-driven and their case studies with leading companies bring to life their platform and services. Amtec, a 60-year-old staffing company which employs over 1,000 contractors every year, provides talent to industries like health care, IT, aerospace and more. After adopting Bilflo the company reduced back-office labor by 75 percent, doubled capacity and achieved 49 percent annual cost savings. Extension, a 20-year-old full recruitment and staffing company handles up to hundreds of employees per week, and similarly achieved success through Bilflo, saving more than $20,000 usd a year and eliminating 16 hours a week in manual workload.

Bilflo founders held a webinar, in association with Staffing Industry Analysts (SIA), to discuss why and how to automate staffing companies’ back-office processes. Bilflo has already seen success after emerging in the market early this year and has received 3rd party validation from industry leaders like G2.com. Bilflo received recognition as a high performer for 2022 including generally, and for small business, mid-market, “easiest to use,” “easiest to do business with” and for “best support.” G2 features Bilflo reviews and case studies here on back office management, and tech stacks.

Bilflo’s APIs (application program interface) communicate with organizations’ ATS to retrieve information. This eliminates the need for someone to spend hours manually entering data.

Bilflo makes it so that companies can store contract job information such as rates, burdens, timecard types, overtime rules, job site addresses, workers’ comp codes and rates, and more.

In the era of remote work and asynchronous collaboration, companies need systems in place to handle timecard and expense management.

Compliance is more difficult to manage than ever. Bilflo solves these problems by calculating overtime in all states and provinces. Payroll integration and automated invoicing rapidly handle complex payment terms, billing addresses, line item information, and real-time reports.

How a small independent online business can benefit from advertising

Source: Pexels

Recent research has found that over 70% of people research a small business online before making a first purchase. The online space is therefore crucial in creating traction for a new business, product, or service since it is the place where a good first impression is made. Implementing a good website and marketing strategy is paramount here since they have the ability to create a presence within the desired market and communicate with potential customers. One particular activity that is evidently successful in creating visibility for a brand and its website is advertising. Developing an advertising strategy that not only promotes a brand but ensures a valued customer journey is essential, and we’ll take a look at why below.

Considering the consumer journey

Before even exploring advertisement options, a small business must first consider their potential customer, since they will essentially drive the business. Understanding the needs of an audience will be useful in deciding what advertisement options to pursue, as a business will gain an understanding of what platforms they can be found on, such as Facebook vs Instagram. In understanding their journey, a business will be more able to make customers’ experience with the brand more enjoyable and memorable, which means the customer will be more likely to consider and complete a purchase.

As a business, it’s also essential to safeguard customers on their journey, as this will prevent them from coming into any harm and consequently avoiding the brand. This can mainly be done by preventing harmful ads from reaching customers via anti-malvertising software found on Geoedge. This can be considered as a business investment for every organisation on the internet as it puts the customer first, in turn giving the company the potential to create more revenue via increased purchases. After all, it’s typical of most people to leave a site when they are bombarded with ads: prevention is better than cure in this instance.

Advertisement type

Source: Pexels

When it comes to creating a business ad, there’s more than one option to choose from and you can select a few or implement them all. Among the most popular are PPC, Display and SEO, not to mention social media. Whereas PPC and Display are essentially visual advertisements like banners that are displayed on websites across the internet to create attention and create traffic, SEO is a bit more technical.

SEO stands for search engine optimisation and essentially makes a website more visible among an array of competitors on search engine platforms like Google. By utilising this as an advertisement opportunity, it will help a domain’s authority ranking to increase, making a brand more visible to its audience. Plus, advertisements are also trackable and software like Comscore enables a small business to trial what advertisements work for them in order to modify them in the future.

Since the internet is accessed by millions daily, it’s easy for a new independent business to disappear within the plethora of businesses. Yet, by implementing an advertisement strategy that caters to and safeguards potential customers while creatively and strategically placing ads online, small businesses will start to see an increase in traffic.

5 Ways to Stay in Touch With Your Customers

If you are a business owner, you probably know the importance of taking care of your business to last longer. This includes various steps, such as audience retention, brand reach and customer satisfaction. There are many practices that help in building the brand and trust. Staying in touch with your audience can be a great way to build your business.

This is a great way to remind them of your service. This builds trust and authenticity. Keeping the existing customers happy can be. There are many ways one can go about staying in touch with your customers. Initially, a business can start with manual modes of staying in touch. This can be feedback calls, offers, SMS, etc.

Here are five ways to stay in touch with your customers and audience to build brand authenticity and trust.


Automated Bulk SMS


SMS is a quick way to update your customers about offers, deals, etc. Although this can be done manually up to a certain point, it gets difficult once the number increases. There are many SMS API providers that enable you to send bulk messages to your customers. Bulk SMSes helps in providing timely and personalized information to the customers.

This increases user engagement, satisfaction rates and customer lifetime values. You can check out any SMS API provider to understand the deals and go with the one that suits your requirements.

The Importance Of Lead Nurturing – Statistics and Trends [Infographic]

Lead Nurturing


Be it an inquiry or just someone who has come in touch with your brand, treat them as your potential customers. Lead nurturing is an integral process of branding and growing your business.

Take care of them by checking on them, letting them know about your business, offering them a solution for their needs. Be the brand that strikes them when they have a business need that is similar to yours.

By email marketing, you can nurture your leads. Send them monthly emails about the new things in your company or brand. Update them with the latest deals and offers, and invite them to experience your service. This increases brand retention.

Social Media Marketing


Social media marketing has been on the rise and is proven to be one of the efficient ways to market in today’s digital world. Social media marketing is a form of digital marketing. Unlike traditional marketing, digital marketing focuses more on the customer than the brand itself.

This is a great way to tell your customers that you care about them. Social Media marketing also enables you to have a one on one conversation with your audience.

Make sure you use this space to increase customer satisfaction and to understand your audience better. Be present on all the relevant social media handles and nail down a content strategy that will add value to your customers.

Improvise. Adapt. Overcome | Know Your Meme

Adapting and Improvising


Adapting is a fundamental process for a business to sustain. With new trends emerging every day, it is essential to keep moving forward along with it.

Be it strategy or message; it is important to improvise it according to what the customers need at the moment.

One way you can do this is to constantly be updated. Be aware of the new trends. Keep track of your audience and their activity.

Value Customer Feedback


Be it any business; the customer is the king. You are running the business for the customers, and it is essential to value customer feedback highly.
Customer feedback tells what a customer actually feels about your service. This valuable information can be used to improve your service to improve satisfaction.

A business that has an idea of a customer’s opinion goes a long way. This can also let you know about the needs of the customers.

You can send in a monthly customer feedback form the customers where they can rate their experience with you. This can be based on different areas of business like service, product, after-sales service extra.

Running a business is a journey that constantly needs an upgrade and improvisation. If you wish to run a successful long term business, you must start putting your customer before you. Little gestures you make for your customers will certainly take your business a long way.

It is a long term process, but taking customer satisfaction for granted can seriously cause great damage to your business.

Stay in touch with your audience and remind them that you care about them. This will take your business a long way and help in growing in the right direction. For The Silo, Esther Adams.

Ontario Greens list merging public & seperate schools as spring session priority

 

Being 'pitched' again- The Green Party of Ontario believe that by merging Ontario's Catholic-Separate school board system with Ontario's Public school board system (ie: a single school for all students) the province would save $1,200,000,000 per year. CP
Being ‘pitched’ again- The Green Party of Ontario believe that by merging Ontario’s Catholic-Separate school board system with Ontario’s Public school board system (ie: a single school for all students) the province would save $1,200,000,000 per year. CP

Queen’s Park – Green Party of Ontario leader Mike Schreiner is calling on the status quo parties to stop playing political games and
focus on getting Ontario’s economy moving again while protecting the people and places we love.

Green Party of Ontario Leader Mike Schreiner
Green Party of Ontario Leader Mike Schreiner

 

“It is essential that political leaders put the public interest before their political self-interest,” says Schreiner. “Ontario needs an honest debate about making our schools fair and fiscally responsible, halting the record loss of farmland, and reversing the lack of concrete support for small businesses to create jobs.”

The Green Party urges the three other parties to seek solutions to the issues facing Ontario today that will last beyond the
next election.

Schreiner put forward the Green Party’s policy priorities for the spring session:

* A jobs plan that cuts taxes for small businesses by doubling the exemption level for the Employer Health Tax
* Permanent protection for prime farmland and source water, and
* Improving our kids’ education by merging the school boards into one public system with French and English boards to save $1.2 billion each year

“We need to tackle the tough challenges now. Ontario desperately needs new ideas to foster job creation and to protect the people and places we love,” says Schreiner. “The Green Party will continue to hold the government answerable to the people of Ontario.” For the Silo, Becky Smit.

Professional salons respond to Canada’s “Teen tanban” legislation via JCTA

KELOWNA, B.C. – The Joint Canadian Tanning Association (JCTA) as the representative voice for Canada’s professional salon sector, responds to the Ontario government’s introduction of a “teen ban” on UV light exposure.

“Ontario’s  professional salon sector is disappointed that this legislation was brought forward. JCTA salons have long instituted standards which restrict access for youth, unfortunately due to the actions of a few bad apples within our industry who do not share the JCTA’s commitment to client protection, the government has felt the need to respond.” said Doug McNabb, JCTA President. http://tanresponsibly.ca/find-a-salon/

image: thefrisky.com
image: thefrisky.com

 

 

 

 

Professional salons, which comprise the JCTA’s membership, already mandate professional control over UV light exposure, age-based restrictions and the continuing education of salon workers. As a result, teenagers currently make up between 2 to 5% of salon sales. http://tanresponsibly.ca/professional-standards/

People who visit JCTA salons are by and large educated adults who look to patronize an establishment that cares as much about their health as they do- that’s why they don’t mind paying a few dollars more for top notch service. Additionally that is why teens have never been a significant market for us. All too often they refuse to take the long term steps needed to build a tan safely and as a result visit non-professional salons which do not limit exposure. Today we see the result of that.

Moving forward, the JCTA is eager to work with government to ensure that regulations under the act do not impose unnecessary red tape on small businesses, who continue to struggle in a difficult economic environment.

 “The JCTA is not opposed to the age based restriction – we currently have one in our professional standards. Our only concern at this point is to ensure that regulations under the act get it right and do not add unnecessary red tape to small businesses.” said Doug McNabb, JCTA President. Ontario’s indoor tanning sector currently comprises over 1000 small salons, operating in every corner of the province. Together these providers (mostly female operators) employ thousands of workers and generate millions of tax dollars for the province.

To Ontarians following this story all I can say is be smart about your choices. http://tanresponsibly.ca/ As an adult tanner you should only visit a professional salon – one that has a current JCTA sticker in the window – and never ever use a self-serve bed. Trained and industry certified operators controlling the equipment is one of the best ways for you to minimize risk.

This simplified diagram shows the spectrum of light. Tanning beds use UV ultra-violet light. At extreme frequencies, UV light can destroy cellular tissue-  the JCTA represents professional tanning salons in Canada and works to ensuring safety for all users. The recent move by the Canadian government to ban "teen tanning" is has upset the JCTA.
This simplified diagram shows the spectrum of light. Tanning beds use UV ultra-violet light. At extreme frequencies, UV light can destroy cellular tissue- the JCTA represents professional tanning salons in Canada and works to ensuring safety for all users. The recent move by the Canadian government to ban “teen tanning” is has upset the JCTA.

 

 

 

 

The Joint Canadian Tanning Association (JCTA) is a national non-profit organization created to increase understanding of the professional tanning industry’s scientifically supported position that regular moderate ultra-violet exposure from sunshine or sunbed in a non-burning fashion is part of a responsible lifestyle that recognizes both the inherent benefits and the manageable risks associated with ultraviolet light exposure.  For the Silo, Steven Gilroy Executive Director JCTA

Supplemental- It is difficult to contextualize the full story of tanning beds especially in terms of any possible associated health risks. Studies can show no health risk, little health risk, moderate health risk and severe health risk. These studies are greatly variable and depending on the subjects age, gender, health and tanning frequency and although the technology is the same for tanning salons, conditions and equipment can vary. The JCTA works towards ensuring safety standards are met by members. Check with your tanning salon to ensure that they are JCTA members in good standing.

http://hps.org/documents/Tanning_Salons_Fact_Sheet.pdf

Not Up To Government To Act As Investment Banker To Support Select Businesses

What kind of tax break would you like to see? Ontario has gotten itself into a difficult situation. Too many people have lost their jobs, our province has lost its leading position in the country, and government has lost its ability to balance its books.

We face a critical choice. Either we implement sensible policies that create jobs and prosperity or we accept a future of high debt, declining public services and living below our economic potential.

The first and most basic thing government needs to do is balance the books. The second is to start to pay down the debt. We can’t afford to run government on a credit card. Interest on our accumulated debt is $10.6 billion a year. That’s a cost we’re passing on to our kids. It slows the economy and restricts government services for years to come.

Over the past nine years, families and businesses in Ontario have experienced a number of unpleasant tax surprises. The primary factor in our slow job creation is high tax levels. The top marginal tax rate in Ontario today is 49.5 per cent. That’s simply too high. Economists have demonstrated that overly high tax rates can actually reduce tax dollars collected because they are a strong disincentive to work. Lower taxes create jobs and higher taxes deter them. We can address the problem of 600,000 people out of work in Ontario, in part, through tax policy.

The three main taxes in Ontario are personal income tax, corporate tax, and the harmonized sales tax. Given that tax cuts create jobs, which sector tax cut do you think would be most effective for job creation? To provide input, contact me at 1-800-903-8629 or toby.barrett@pc.ola.org.

Fair competition means giving all businesses an equal chance. It’s not up to government to act as an investment banker to support some businesses at the expense of others. Rather than use public money to favor companies that know how to work the system, use those tax dollars for broad general benefit. Ending corporate welfare will provide enough for significant tax changes.

Ontario has long benefited from free and open markets. The 1960’s Auto Pact between Canada and the United States, and the North American Free Trade Agreement that superseded it, fueled the manufacturing boom in this province. But while $2 billion worth of trade crosses the Canada-U.S. border each and every day, too often the border is a traffic jam, delaying goods and workers from crossing. Breaking this bottleneck with our largest trading partner, and the costly delays at other entry and exit points along our
southern border, is vital to growing Ontario’s economy. Ontario should embrace the economic opportunities in Alberta, Saskatchewan and British Columbia and tear down the barriers that separate us.

Ontario is long overdue for a major reduction in rules that regulate businesses. Some regulations are necessary, but Ontario has accumulated an absurd paperwork burden that costs the province’s businesses too much time and money. We need fewer rules, and those rules must meet a clear need.

We can drive growth through innovation and ingenuity – and through a belief in markets, in entrepreneurialism, in competition and in free trade. These are values that have long driven economic success around the world. And government can lead economic growth with policies to reduce taxes, balance the books, boost trade and cut red tape. By MPP Toby Barrett

Corporate welfare? In 2011-2012, $ 1,021,521 was steered to Haldimand-Norfolk-Oxford newspapers in one grant alone. image: www.pch.gc.ca

Supplemental-

How public tax money is used to aid ‘some’ business: Local Newspapers on “Corporate Welfare”