Tag Archives: privacy

A Pathway To Trusted AI

November 13, 2024 The Silo Leave a comment

Artificial Intelligence (AI) has infiltrated our lives for decades, but since the public launch of ChatGPT showcasing generative AI in 2022, society has faced unprecedented technological evolution.

With digital technology already a constant part of our lives, AI has the potential to alter the way we live, work, and play – but exponentially faster than conventional computers have. With AI comes staggering possibilities for both advancement and threat.

The AI industry creates unique and dangerous opportunities and challenges. AI can do amazing things humans can’t, but in many situations, referred to as the black box problem, experts cannot explain why particular decisions or sources of information are created. These outcomes can, sometimes, be inaccurate because of flawed data, bad decisions or infamous AI hallucinations. There is little regulation or guidance in software and effectively no regulations or guidelines in AI.

How do researchers find a way to build and deploy valuable, trusted AI when there are so many concerns about the technology’s reliability, accuracy and security?

That was the subject of a recent C.D. Howe Institute conference. In my keynote address, I commented that it all comes down to software. Software is already deeply intertwined in our lives, from health, banking, and communications to transportation and entertainment. Along with its benefits, there is huge potential for the disruption and tampering of societal structures: Power grids, airports, hospital systems, private data, trusted sources of information, and more.

Consumers might not incur great consequences if a shopping application goes awry, but our transportation, financial or medical transactions demand rock-solid technology.

The good news is that experts have the knowledge and expertise to build reliable, secure, high-quality software, as demonstrated across Class A medical devices, airplanes, surgical robots, and more. The bad news is this is rarely standard practice.

As a society, we have often tolerated compromised software for the sake of convenience. We trade privacy, security, and reliability for ease of use and corporate profitability. We have come to view software crashes, identity theft, cybersecurity breaches and the spread of misinformation as everyday occurrences. We are so used to these trade-offs with software that most users don’t even realize that reliable, secure solutions are possible.

With the expected potential of AI, creating trusted technology becomes ever more crucial. Allowing unverifiable AI in our frameworks is akin to building skyscrapers on silt. Security and functionality by design trump whack-a-mole retrofitting. Data must be accurate, protected, and used in the way it’s intended.

Striking a balance between security, quality, functionality, and profit is a complex dance. The BlackBerry phone, for example, set a standard for secure, trusted devices. Data was kept private, activities and information were secure, and operations were never hacked. Devices were used and trusted by prime ministers, CEOs and presidents worldwide. The security features it pioneered live on and are widely used in the devices that outcompeted Blackberry.

Innovators have the know-how and expertise to create quality products. But often the drive for profits takes precedence over painstaking design. In the AI universe, however, where issues of data privacy, inaccuracies, generation of harmful content and exposure of vulnerabilities have far-reaching effects, trust is easily lost.

So, how do we build and maintain trust? Educating end-users and leaders is an excellent place to start. They need to be informed enough to demand better, and corporations need to strike a balance between caution and innovation.

Companies can build trust through a strong adherence to safe software practices, education in AI evolution and adherence to evolving regulations. Governments and corporate leaders can keep abreast of how other organizations and countries are enacting policies that support technological evolution, institute accreditation, and financial incentives that support best practices. Across the globe, countries and regions are already developing strategies and laws to encourage responsible use of AI.

Recent years have seen the creation of codes of conduct and regulatory initiatives such as:

Canada’s Voluntary Code of Conduct on the Responsible Development and Management of Advanced Generative AI Systems, September 2023, signed by AI powerhouses such as the Vector Institute, Mila-Quebec Artificial Intelligence Institute and the Alberta Machine Intelligence Institute;
The Bletchley Declaration, Nov. 2023, an international agreement to cooperate on the development of safe AI, has been signed by 28 countries;
US President Biden’s 2023 executive order on the safe, secure and trustworthy development and use of AI; and
Governing AI for Humanity, UN Advisory Body Report, September 2024.

We have the expertise to build solid foundations for AI. It’s now up to leaders and corporations to ensure that much-needed practices, guidelines, policies and regulations are in place and followed. It is also up to end-users to demand quality and accountability.

Now is the time to take steps to mitigate AI’s potential perils so we can build the trust that is needed to harness AI’s extraordinary potential. For the Silo, Charles Eagan. Charles Eagan is the former CTO of Blackberry and a technical advisor to AIE Inc.

Reviews

New Tech Japan Debut Earphone Audio Game Changer

August 8, 2023 The Silo Leave a comment

Keep your conversations and audio completely private with newly debuted technology featured in the nwm MBE001 True Wireless On-Ear Speakers ! In addition to proffering stellar audio quality and comfort, they also notably prioritize privacy via advanced “Personalized Sound Zone” tech that eliminates sound leakage while letting ambient sounds in, keeping conversations and other audio private (even if someone is sitting right next to you) while also maintaining situational awareness and ability to engage with others. The North Star Boys group (55+ million followers strong) pictured/quoted below are praising this comfortable, non-invasive on-ear speaker that can be used in public spaces without disturbing the wearer’s surroundings—or having prying ears listening in no matter how close the other person is.

Japanese Tech Behemoth ‘NTT’ Launches Next Generation of Open-Ear Wireless Earphones Only the Wearer Can Hear

Prioritizing Privacy: NTT subsidiary, NTT sonority, introduces ground-breaking, true wireless on-ear speakers featuring proprietary Personalized Sound Zone technology that eliminates sound leakage while letting ambient sounds in for utmost situational awareness;

Founders of the leading Asian-American creator group and pop band the North Star Boys, 55 million+ social media followers strong, praise the nwm-branded MBE001 wireless headphones—the latest innovation in the company’s ambitious R&D pipeline—which keep the listener’s audio private while enabling human connectivity, conversation and engagement fostering seamless sound for a seamless world

With the global earphone and headphone market’s size forecasted to grow to USD $126 billion usd / $170 billion cad by as soon as 2030, numerous factors are propelling the category to these extreme fiscal heights. This includes rising customer expectations for increased audio quality coupled with the expansion of the music industry, mobile technologies and Internet penetration at large. Earphones have also become a ubiquitous accessory for the numerous ways the device enhances daily lives. From 2-way communication, music, entertainment, fitness and gaming immersion to more utilitarian needs like concentration, noise cancellation and hearing protection, earphones enrich the human experience in so many ways. As this sector burgeons, one visionary company realized the still untapped potential of this product category and is single-handedly taking earphone technology to exciting new heights: NTT sonority—Japan’s audio brand that is a subsidiary of NTT, which is a leading global technology company.

This tech behemoth has significantly raised the bar and is permanently disrupting the market with the launch of its ground-breaking nwm MBE001 True Wireless On-Ear Speakers, now available at www.PersonalizedSoundZone.com, featuring its proprietary “Personalized Sound Zone” (PSZ) Technology. Revolutionizing the way we experience audio, the PSZ innovation allows users to enjoy audio with utmost privacy, situational awareness, sound quality and comfort. The technology minimizes audio leakage by containing sound to the ear, enabling users to use this on-ear speaker in public spaces without worrying about disturbing their surroundings—or having prying ears listening in … even if they are sitting or standing right next to you. This audio technology advancement is at the product’s core, providing users with the ultimate private acoustic space and balanced sound experience allowing them to hear their world differently than ever before.

“It is important for users to remain connected to their environment while indulging in their favorite audio content, and this additional safety element is among the key features setting nwm MBE001 apart from other earphones on the market—both wireless and wired,” said Hiroshi Sakai, NTT sonority Managing Director and CEO. “The technology enables users to enjoy their own personal sound zone without disturbing those around them or allowing them to accidentally or intentionally listen in. With the nwm MBE001 open earphones, audio is confined to within a few centimeters of the ear, ensuring music, audiobooks, videos, conversations and other sounds remain entirely private. These earphones concurrently allow users to stay aware of what’s around them, but without compromising audio quality, comfort or discretion. The wearer will hear more and miss less.”

So noteworthy the innovation, the music industry is quickly taking notice. This as the wildly popular Asian-American creator group and pop band The North Star Boys founded by brothers Sebastian Moy and Oliver Moy, which boasts over 55 million followers combined on social media platforms and a reported 20 million monthly views on their syndicated Snapchat shows, is praising the earphone advancement.

“I’ve always wished for headphones that don’t go directly inside my ear but also have perfect sound that cancels out noise,” Sebastian said. “I’m so happy to use NTT sonority’s nwm wireless headphones! They’re super comfortable and the special technology prevents other people from listening in, even if they’re sitting right next to me. Favorite headphones!”

Oliver Moy is also spreading the love for NTT sonority’s newest earphones, sharing, “Been using the nwm wireless on ear speakers for a couple of days now and, as a music producer, these on-ear speakers bring great quality with great practicality for everyday use. Cannot leave to the gym without them, as they are very comfortable and do not slip off my ear like other ear speakers… and they feel weightless while sitting on my ears.”

User Experience is Everything

The nwm MBE001 on-ear speakers are thoughtfully designed to address numerous factors that directly impact user satisfaction. These key benefits include:

Reduced audio escape for utmost privacy.
These earphones feature “PSZ Technology” creating a Personalized Sound Zone, which reduces audio leakage and ensures a private audio experience … whether that be a conversation, music, video or any other sound source. The PSZ technology resolves the long-lamented sound leakage problem, finally allowing users to listen to music, audiobooks, phone calls and attend online meetings in cafes and other public spaces with peace of mind.
Balanced listening comfort. In addition, the nwm MBE001 open-ear speakers offer balanced listening comfort by not blocking the ears, allowing users to hear ambient sounds and even their own voice clearly. The 12mm diameter drivers provide a natural listening comfort, similar to listening to background music, allowing a unique and equitable listening experience both through and outside of the earphones. Perfect for those who frequently use online communication, the open ears make it easy to speak without blocking the sound of your own voice.
Situational awareness and interaction. Because the device is not inserted inside the ear canal and does not block the ears, users can engage in natural conversations with people around them … even while listening to music or any other audio. They no longer have to remove the device when paying at the cash register, asking a quick question at the gym or responding to co-workers. Most importantly, users can remain alert to the sounds of approaching cars and other possible hazards—fostering potentially life-saving situational awareness.
Superior sound quality. Advanced sound technology allows users to experience crystal-clear audio. These on-ear speakers deliver rich, balanced sound across all genres, elevating the music listening experience to new heights.
Seamless wireless connectivity: The latest Bluetooth technology provides hassle-free pairing and a reliable, uninterrupted wireless connection that allows users to move freely, without any limitations.
Customizable sound via a dedicated app. nwm Connect (for iOS and Android only) is a dedicated app available as a free download. The EQ feature allows you to select your favorite preset and enjoy the sound that best fits to your environment.
Ultra-comfort for extended wear. The earphones are also ultra-light, weighing only 9.5g, ensuring those using the nwm MBE001 wireless on-ear speakers can avoid fatigue from extended use. Its ultra-lightweight, ergonomic design, coupled with the stability of the ear-hook, reduces stress on the ear amid prolonged wear.
Extended battery life: The built-in microphone and zero need to continually recharge throughout the work day or night makes these earphones ideal for remote work and online meetings. Users can enjoy conversations, their favorite music and other audio all day long. The nwm MBE001 wireless on-ear speakers boast an impressive battery life, ensuring the earphones are always ready whenever needed. Moreover, the included charging case and cable provides convenient on-the-go charging.
Button controls: Effortlessly control your audio experience with a simple physical button built into the wearable device. With a simple push, you can play.

“We are committed to pushing the boundaries of audio technology and delivering innovative products that enhance our customers’ audio experiences and lifestyle overall,” Sakai continued. “Our relentless pursuit of balance between sound pressure, quality, ergonomics and aesthetics has led to the disruptive, cutting-edge design of our new nwm MBE001 wireless on-ear speakers. They are not just about sound, but rather connection as they offer a new way of engaging with the world … complete with your very own Personalized Sound Zone. With them, you’re in tune with your world by being in control of your sound.”

Revolutionary Technology

NTT sonority’s journey taking the nwm MBE001 wireless on-ear speakers from concept to product launch was marked by countless trials and adjustments to balance sound pressure and quality while minimizing sound leakage. The company’s PSZ technology is a key innovation that applies the principle of noise cancellation by producing an inverted soundwave to neutralize sound. Unlike conventional audio devices that house the speaker unit in a box to prevent interference, PSZ technology has redefined this norm by confining sound within a 360-degree radius around the ear to minimize sound leakage. This non-directional speaker design offers stress-free, continuous listening without the pressure or vibrations associated with bone conduction earphones.

To incorporate PSZ technology into the nwm MBE001 on-ear speakers , the company had to reduce the size of the speaker units to their smallest possible dimensions. The challenge was to maintain sound quality while achieving sound pressure in the ear. The unique approach of using the inverted waveform from the back of the speaker to cancel out sound has also led NTT sonority to undertake R&D on both aircraft seats that provide a more private acoustic space as well as automobile seats that allow different audio playback for each user—all to improve comfort in ground and air transport vehicles WITHOUT using earphones or headphones. The ability to enjoy audio comfortably in a private space will make long journeys more enjoyable and comfortable while also enabling seamless communication with those around you.

For the Silo, Anne Gold.

About nwm

NTT sonority’s New Wave Maker (nwm) audio brand was created in November 2022 with the goal of creating an optimal audio experience. The company aims to expand its audio solutions to address future ways of working and living by creating not just a sense of immersion, but the comfort of being connected. Learn more at us.nwm.global .

About NTT sonority

NTT sonority is an audio engineering-focused subsidiary of NTT, which is a leading global technology company providing services in over 190 countries and regions to consumers and business as a mobile operator, infrastructure, networks, applications and consulting provider. The company’s mission is to foster connection through sound, by letting people choose what they want to hear, and what they want others to hear. The company’s core R&D in sound physics and related hardware powers ground-breaking consumer product lines as well as B2B use cases with wide societal impact. Learn more at https://ntt-sonority.com/en.

Source:

https://www.globenewswire.com/en/news-release/2023/01/19/2592042/0/en/Global-Earphones-and-Headphones-Market-Size-To-Grow-USD-126-Billion-By-2030-CAGR-of-20.html#:~:text=New%20York%2C%20United%20States%20%2C%20Jan,20%25%20during%20the%20forecast%20period

Photos copyright nwm / NTT sonority

Sci-Tech

Research: Adult Content, Streaming & Video Hosting Sites Have Most Security Threats

February 23, 2023 The Silo Leave a comment

According to research by our friends at NordVPN, one of the leading cybersecurity companies, adult content, streaming, and video hosting sites have the most security and privacy threats, such as malware, intrusive ads, and trackers. Research shows that NordVPN’s Threat Protection feature, whose sole purpose is to protect people from such threats, blocked 344M trackers, 341M intrusive ads, and 506K malware infections in the month of December 2022 alone.

“The online world is challenging people in every single move they make. Want to read an article? Dozens of ads and pop-ups are ready to immediately cover your screen. Another privacy threat – malware – is lurking for you on websites and in files you are about to download. Websites you browse are also full of third-party trackers that analyze your browsing history to find out what you do online. It depends on you to stop it,” says Adrianus Warmenhoven, a cybersecurity advisor at NordVPN.

Adult content sites contain the biggest amount of malware

Malware is malicious software that seeks to damage or compromise a device or data. Malware’s scope varies from relatively harmless to extremely dangerous. Malicious software can track people’s data, steal sensitive information, or even delete it without your consent.

NordVPN research shows that adult content sites (21%), as well as cloud storage providers (14%) and entertainment sites (11%), contain the biggest amount of malware. In December, Threat Protection blocked 60.4K, 40.1K, and 30.9K domains of these categories respectively.

Among the most common types of malware are viruses, spyware, worms, trojans, adware, scareware, ransomware, and fireless malware.

Streaming media sites have the most intrusive ads

Intrusive advertising refers to pushing invasive and irrelevant ads in front of consumers. They irritate users by popping up unexpectedly, blocking the host page, opening new pages and windows, or playing video and audio at inopportune times.

As for intrusive ads, the majority of them were found on streaming (23%), adult content (16%), and online shopping (9%) sites. Threat Protection detected and blocked millions of them: 552M, 389M, and 226M respectively.

“Today, ad blockers are essential for both security because they block ads that can infect people’s devices and privacy because annoying ads rely on collecting data from web activity and violating people’s privacy. Also, if a website is loading slower than usual, you can blame intrusive ads. Free apps filled with unwanted ads could also drain your device’s battery faster,” explains Adrianus Warmenhoven.

Video hosting sites have the biggest number of trackers

While many trackers are a tool for advertising and improving user experience, they may also become handy for online spies. Internet service providers (ISPs), marketing agencies, social media companies, and governments can access your online actions and breach your privacy.

NordVPN’s Threat Protection showed that video hosting sites (22%), cloud storage providers (16.31%), web email (16.25%), and information technology sites (12%) have the most trackers. Video hosting sites alone had 239 billion trackers blocked by Threat Protection in December 2022.

It’s worth adding that earlier NordVPN research showed that the average number of trackers per website is highest in Hong Kong (45.4 trackers), Singapore (33.5), the United States (23.1), and Australia (18.6).

“You can become less trackable online by declining third party cookies, because the website can sell your browsing data to third parties; using a VPN, which will hide your real IP address and location; installing a tracker blocker, which will stop your browsers from collecting information about you; and using privacy browsers, which can obfuscate your browser fingerprint, or ditching Google, which tracks a lot of data about you,” says Adrianus Warmenhoven.

Threat Protection scans your files before you download them, identifies threats, and blocks them before they can harm your device. The feature is free with every NordVPN subscription – and it allows you to go online without leaving a trace, protecting your privacy and improving your digital security.

Methodology: The statistics mentioned above were acquired by analyzing aggregated data gathered by the NordVPN’s Threat Protection service in January 2023. No identifiable user information was collected, reviewed, or otherwise involved when the research and compiled results were conducted.

Sci-Tech

1 In 2 Canadians Always Accept Browser Cookies

August 17, 2022 The Silo Leave a comment

Digital privacy expert explains why often accepting cookies poses cyber risks

According to new research commissioned by internet security company NordVPN, only 3.5% of Canadians never accept cookies. To make matters worse, a whopping 43% say they always accept cookies. While most HTTP cookies are safe, some can be used to track people without their consent. Even more, cookies can sometimes be spied upon or used to fake the identity of a user, to gain access to their account or use their identity to commit a crime.

“HTTP cookies are vital to the internet, but they are also a vulnerability to people’s privacy. As a necessary part of web browsing, cookies help web developers to provide more personal, convenient website visits. Because of cookies, websites remember you, your logins, shopping carts, and even more. But they can also be a treasure trove of private information for criminals to spy on,” says Daniel Markuson, a digital privacy expert at NordVPN.

What are cookies, and why are they a threat?

Also known as an HTTP cookie or browser cookie, a cookie is a piece of data that’s stored on your browser whenever you visit a website. When enabled, the website will remember your preferences and any small changes you made during your last visit.

Cookies are a normal and necessary part of the internet. Without them, you couldn’t log into a website or fill your online shopping cart. However, too many cookies can become a threat to both your security and privacy.

“People need to be aware that cookies follow you online. Even if you hide your IP address with a VPN, cookies can track what you do online and form a partial ID of who you are. Moreover, third parties can sell your cookies. Some sites earn revenue by serving third-party cookies. These aren’t functional – their purpose is to turn a profit from your data. Also, cookies are a vulnerability. With the wrong browser settings or when visiting the wrong website, cookies can introduce security vulnerabilities to your browsing experience,” says Daniel Markuson, a digital privacy expert.

68.5% of Canadians feel that their online data is used for targeted ads

Research shows that Canadians feel the consequences of collected cookies:

68.5% feel that their online data is used for targeted ads;
66% feel that it’s being sold to other companies.
Moreover, 57% and 53% respectively believe that their data is analyzed by websites for their internal use and that it’s used by social media platforms for people to find the most relevant information

“Canadians must be pretty aware of the constant pop-up requesting them to ‘Accept all cookies?’ while visiting online websites. It happens in order to comply with data privacy laws, which were designed to protect users’ personal information and force companies to state what kind of data is being collected and how it is being used,” says Daniel Markuson.

How to stop cookies from tracking you

There are plenty of tools and tips to make your online activity more private.

“First, navigate to your browser’s settings and choose to delete all the cookies stored in your browser. Most browsers also offer features to block unnecessary cookies automatically. Second, use incognito mode. While incognito mode does not equal privacy, this is exactly what it was made for — setting aside a single browsing session that won’t save cookies and your history.

On a related note concerning personal data- The Public Health Agency of Canada (PHAC) tracked 33 million Canadians via their mobile devices to “monitor lockdowns” during to coronavirus pandemic. Privacy advocates said they were concerned about the data tracking.

Finally, use a VPN. One of a VPN’s core features is to hide your IP address, which is critical if you want your online searches to stay private. You can also look at installing various types of tracker blocker programs. That means that third-party cookies won’t be able to gather data about people’s browsing habits and create a detailed profile on you.

Methodology: The survey was commissioned by NordVPN and conducted by the external company Cint on October 4-12, 2021. The survey’s target group was residents of France, the USA, Canada, Australia, Germany, Spain, the Netherlands, and Poland aged 18+ (nationally representative), and the sample was taken from national internet users. Quotas were placed on age, gender, and place of residence. 7800 people were surveyed in total, made up of 800 people from Spain and 1000 people from each of the remaining countries.

Culture

How Big Data Is Exactly What It Sounds Like

January 26, 2022 The Silo Leave a comment

When Facebook founder Mark Zuckerberg took to Capitol Hill to explain user data retention almost four years ago, he essentially sat in the hot seat on behalf of every entity that has ever collected and used personal information to craft better products. If that sounds like a massive catch-all, that’s because it is. However, Systems America, Inc. President Adesh Tyagi says it’s not as nefarious as it may sound. As the head of a global information technology services company, Tyagi knows that “Big Data” can be collected, applied and benefit the general public all at the same time.

Big data is exactly what it sounds like, says Tyagi, who has more than two decades of experience in this sector and whose company was previously awarded for being one of the fastest-growing in America.

It’s a compilation of information broken out by software that makes sense of the traits and behavior of service users. With a background that includes cloud computing and analytics plus Mobil Oil and McDonald-Douglas (now Boeing) among former clients, Tyagi says that any company can request an in-depth study of customer information to better design upcoming offerings.

This is sheer advertising at its core and it’s exactly what companies that work with Facebook do when they buy ad space on the social media platform. Do not confuse this with the fact that a third party was able to get its hands on 87 million Facebook accounts and use it as part of presidential election subterfuge. This occurrence is prolific on a global level, recently the Indian government expressed a sincere concern that third parties may have influenced the country’s elections. Similar concerns have been expressed by the Kenyan & Nigerian governments.

Tyagi says that this is inexcusable and a result of either over-confidence and laid-back oversight and provides an illustration of how technology can be used against the greater good of mankind.

Why big businesses buy into big data. They believe insight gleaned from big data analysis offers:

Happier users and larger returns due to consistently in-tune goods and services.
Learning more about which goods and services are going to use while others are ignored and why.
Real numbers to pair with real-world efforts to show investors regarding current efforts.

“You basically employ different analytical tools to come up with the best services or tools for that particular customer,” says Tyagi. An example he points to as it pertains to data-driven solutions are financial products being deployed by a bank such as insurance programs or a new credit card. By retaining Systems America before launch, an enormous amount of information about members can be broken down by geography, income history, account balances and more. In his view, this is no different from a grocery store looking at what people are buying and deciding which products to purchase when restocking the shelves. For the Silo, Greg Adomaitis.

Culture

Google Asks Us To Share Concerns Re Government Requests For Users Private Data Up 106%

November 15, 2013 The Silo Leave a comment

Google regularly receives requests from governments and courts around the world to hand over our users’ data. When we receive government requests for users’ personal information, we follow a strict process to help protect against unnecessary intrusion.

Since 2010, we have regularly updated the Google Transparency Report with details about these requests. As the first company to release the numbers, as well as details of how we respond, we’ve been working hard for more transparency.

The latest update to the Google Transparency Report is out today, showing that requests from governments around the world for user information have increased 106% since we launched the report.

"Requests from governments around the world for user information have increased 106% since we launched the report. It's a startling fact that everyone who uses the Internet should know about." Derek Slater for Google Inc. — “Requests from governments around the world for user information have increased 106% since we launched the report. It’s a startling fact that everyone who uses the Internet should know about.” Derek Slater for Google Inc.

It’s a startling fact that everyone who uses the Internet should know about: We deserve the same protection online and offline.

It’s important for law enforcement agencies to pursue illegal activity and keep the public safe. We’re a law-abiding company, and we don’t want our services to be used in harmful ways.

But laws that control government access to user information should also protect you against overly broad requests for your personal information.

Share the Google Transparency Report, and help the Internet community stay empowered and informed.