Lactation consultant

Put Breastfeeding on the map! As a species, we have survived because of breastfeeding. With the advent of corporations devising infant formulas to help moms who return to work, or to help moms who can’t breastfeed, and to help dads feel bonded to their babies – formula in Western Society has become the expected way to feed your baby.

But does the choice to breastfeed or formula feed define your ability to be a mom? Absolutely not.

So, why do we celebrate World Breastfeeding Week for an entire week around the world (First week of October in Canada)?

We celebrate what has been passed down to us through evolution (or creation). We have breasts to feed our children. They weren’t positioned to hold up strapless gowns, nor were they created for the purpose of pleasing our mates.

There have been 2 or 3 generations in Canada who haven’t breastfed. Much knowledge has been lost.

Thanks to the La Leche League and more recent peer-to-peer groups, mother-to-mother support is filling the hole made by the lack of breastfeeding knowledge among family members, and the relative lack of medical information in our medical systems. For years, doctors and hospitals have been visited by formula company representatives. This does not make the doctors knowledgeable about breastfeeding. They only learned to give a bottle when there was an breastfeeding issue.

Many doctors today still do the same thing. Push the formula and don’t give mom breastfeeding support. I’ve heard them. Clients also tell me. They need support in their choices, not a heartbreaking way out.

There is no money in breastfeeding. A Lactation Consultant could spend time visiting doctors like formula companies do, discussing the risks to formula feeding (and those risks are many and documented). She would not have money to leave freebies at the office – pens, measuring tape, free samples. There is no money for breastfeeding promotion.

How will the doctors and nurses learn? I know recent grads from medical schools who were given 3 hours of breastfeeding education over the course of their studies. Clients who take classes with me also get 3 hours but I wonder which is of better service?

This is one reason why we celebrate breastfeeding for a week: We need to let people know about the damage the marketing of formulas has done to our psyche and to our general health.

This is not about being “mom enough.” This is about remembering that biologically and physiologically speaking, the normal way to feed our children is by breastfeeding. Celebrate World Breastfeeding Week in October. This is not about any ‘mommy wars’ which are born and bred by the media. This is about helping women feel happy in their choice to breastfeed – under a blanket or not. This is about getting letting every know that breastfeeding needs to be seen and celebrated, if only this one week a year. Stephanie MacDonald.

Dr. Jack Newman: "Breastfeeding should almost always work" image: breastfeedinginc.ca — Dr. Jack Newman: “Breastfeeding should almost always work” image: breastfeedinginc.ca

Earlier today [Sept 30, 2013 ed.] , our provincial government announced an investment of more than $2.5-million for enhanced breastfeeding supports. This will include the launch of a 24-hour helpline providing access to lactation experts with service in more than 100 languages. This really is a fantastic program for breastfeeding mothers who can benefit from increased support, no matter what region of Ontario they call home.

Ontario Government Helping Babies Get Healthy Start

Ontario newborns and their families will soon benefit from enhanced breastfeeding supports, helping ensure that every woman who wants breastfeeding support can get it.

Breastfeeding helps to encourage healthy development and can reduce the likelihood of overweight and obesity in adolescence and adulthood. As part of Ontario’s Healthy Kids Strategy, the government is investing more than $2.5 million to help families give their infants a sound nutritional start by:

* Providing 24-hour telephone access to expert support for mothers who are breastfeeding.

* Supporting Ontario’s hospitals and community health care organizations with training, tools, guidance and resources to help them achieve the World Health Organization’s Baby-Friendly Initiative<http://www.who.int/nutrition/topics/bfhi/> designation and adopt clinical best practices in infant feeding that meet Baby-Friendly Initiative designation requirements.

· Targeted support for mothers in population groups that have lower rates of breastfeeding.

* Providing new resources to support breastfeeding through Best Start: Ontario’s Maternal Newborn and Early Child Development Resource Centre.

These initiatives fulfill recommendations made by the Healthy Kids Panel.

Giving Ontario’s children the healthiest start in life helps deliver on our Action Plan for Health Care to provide the right care, at the right time, in the right place. This is part of the Ontario government’s economic plan to invest in people, invest in infrastructure and support a dynamic and innovative business climate.

In Ontario, approximately 90 per cent of mothers want to breastfeed, but only 60 per cent do so when they leave the hospital after giving birth. By six months, only 28 per cent are breastfeeding- that means 72 per cent are feeding their infant formula. image: Jarrod Barker — In Ontario, approximately 90 per cent of mothers want to breastfeed, but only
60 per cent do so when they leave the hospital after giving birth. By six months,
only 28 per cent are breastfeeding- that means 72 per cent are feeding their infant formula.

QUOTES-

“We’re helping moms to breastfeed with round-the-clock telephone support and expert
help from hospitals and community health providers. Breastfeeding promotes closeness
between mom and baby, helps protect against illness, and sets babies on the path to
leading healthy lives right from the start.”
– Deb Matthews, Minister of Health and Long-Term Care

“Experts tell us that the first few years of our lives have a major impact on our
health as adolescents, teenagers and in adult life. This investment will help
mothers who want to breastfeed and create more Baby-Friendly Initiative certified
places where they can go to get answers and supports that are critical to raising
healthy children.”
– Teresa Piruzza, Minister of Children and Youth Services

“Breastfeeding should almost always work. Almost all breastfeeding problems are
preventable and if they are not prevented, they can be fixed. Unfortunately in
Ontario today, mothers have significant difficulties with breastfeeding because they
cannot get the best start from day one and they cannot always find help when they
need it. The initiatives the Ontario government is announcing today will help moms
get the support they need to breastfeed successfully.”
– Dr. Jack Newman, International Breastfeeding Centre and Newman Breastfeeding Clinic

“Though breastfeeding is natural, it is a learned behaviour and two must learn. Here
in Ontario there hasn’t been enough knowledgeable help for learning mothers and
babies up until now. I am hopeful with these new initiatives announced today that we
will see a vast improvement in the support mothers receive to achieve their
breastfeeding goals.”
– Edith Kernerman, International Breastfeeding Centre, Newman Breastfeeding Clinic,
Centre for Breastfeeding Education and Ontario Lactation Consultants Association

QUICK FACTS

* In Ontario, approximately 90 per cent of mothers want to breastfeed, but only 60 per cent do so when they leave the hospital after giving birth. By six months, only 28 per cent are breastfeeding.
* The benefits of breastfeeding include improved cognitive development and reduced incidence of illness during infancy, childhood and later in life.

* For each month a baby is breastfed until the eight month, the risk of obesity is reduced by four per cent – resulting in a reduced risk of obesity of 32 percent overall when a baby is breastfed for the first eight months.

LEARN MORE

Read the report of the Healthy Kids Panel

http://www.health.gov.on.ca/en/common/ministry/publications/reports/healthy_kids/healthy_kids.pdf

The Silo

Tag Archives: Lactation consultant

Ontario Will Invest $2,500,000 in Breastfeeding Supports

Canada's 'biggest little blogspace'