Tag Archives: display

How Societies Become Consumer Cultures Through Housing

Alfred Marshall’s (Principles of Economics, 1891) view of housing still goes right to the heart of what makes housing and built environment an important anthropological topic. No artifact is so clearly multi-functional, simultaneously a utilitarian object of absolute necessity, and an item of symbolic material culture, a text of almost unending complexity.

In every house the economic, social and symbolic dimensions of behavior come together. This may be why the analysis of housing has had such a wide appeal in disciplines as diverse as social psychology, folklore, economics and engineering. Anthropologists themselves have shown a new willingness to consider the house as a key artifact in understanding the articulation of economic and social change during economic development.

An ethnocentric home.

From the perspective of our own contemporary society, surrounded by houses of all shapes and sizes, where wealth and luxury are synonymous with housing, this seems obvious and commonplace. The 1980’s television show “Lifestyles of the Rich and Famous” and journals like “Architectural Review” are odes to the home as a shrine and symbol of wealth. But just as clearly, there are societies where all the houses look alike, even though all the people are not alike. Perhaps then, the assumption that there is something natural and obvious about spending on the house and home market as a marker of prestige is ethnocentric. Why the house instead of something else?

A number of anthropological approaches attempt to place the house in a theoretical context which answer this question by relating housing to social, economic, and psychological variation and change. For example, a utilitarian approach that views the house partially as a workspace links changes in the elaboration of houses to changes in the kinds of work done in the household (Braudel 1973:201). Or if the house is seen as a reflection of how all household activities are organized and divided, then the shape of the house will change as activities are modified, differentiated, or recombined (Kent 1983, 1984).

Utilitarian houses.

An even more utilitarian perspective relates the form of the house to climate, technology and the kinds of building materials that are available (Duly 1979).  For the Silo, Richard R. Wilk.

Read on..click here and read the full PDF document on your device.

Supplemental- Complete Text  Principles of Economics (London: Macmillan and Co. 8th ed. 1920).
Author: Alfred Marshall
About This Title: This is the 8th edition of what is regarded to be the first “modern” economics textbook, leading in various editions from the 19th into the 20th century. The final 8th edition was Marshall’s most-used and most-cited.

BenQ adds new Home Theater Colorific Projectors to its high tech line- 4K Yes!

The Benq 1075- a full 1080p HD image, with the promise of over 1 billion colors and options for 3D. We want! CP
The Benq 1075- a full 1080p HD image, with the promise of over 1 billion colors and options for 3D. We want! CP

 

COSTA MESA, Calif. — BenQ America Corp., an internationally renowned provider of visual display solutions and the No. 1-selling DLP® projector brand in The Americas(1), today introduced its next-generation Colorific™ home entertainment projectors: the HT1075 and HT1085ST. Building on the incredible success of the company’s top-selling W1070 and the short-throw W1080ST, the new home theater devices have been designed to take content to an entirely new level — combining the magic of over 1 billion colors, 3D-readiness, and the realism of full HD 1080p picture quality. What’s more, the new projectors add streaming and mirroring capabilities for devices equipped with Mobile High-definition Link (MHL) to allow the transfer of small-screen content from any portable device. When such an astounding feature set meets such a small price tag, enthusiasts can now easily bring home a full-on cinematic experience.

“BenQ has taken two enormously successful projectors and made them even better,” said Bob Wudeck, Associate Vice President, Strategy and Business Development at BenQ America Corp. “Sustaining our value promise to our customers, the all-new HT1075 and HT1085ST provide enhanced benefits such as Colorific image quality, SmartEco technology, and flexible setup options that allow users to install and easily integrate the projectors with their MHL devices. Available at an amazingly low price, the duo delivers more vibrant colors and richer contrast levels for the ultimate in big screen entertainment.”

Featuring BenQ’s Colorific image quality, the HT1075 and HT1085ST provide more vivid and accurate color reproduction, higher brightness levels, crisper contrast, and longer-lasting picture quality. Both units offer full HD 1080p and 3D support, while the short-throw HT1085ST allows users to fill screens measuring up to 100 inches by simply setting up the device at only 6 feet away — making it an ideal choice for urban environments or media room settings where installation space is limited. Adding to the projectors’ razor-sharp imaging are 2,200 ANSI lumens of brightness and a 10,000:1 contrast ratio, which turn colors from TV shows, movies, or sporting events into more natural-looking, film-like content. The projectors are also ISFccc-certified by the Imaging Science Foundation® (ISF®), enabling viewers to enjoy a professionally calibrated picture with two optimized modes — ISF Day and ISF Night.

To create a household media hub, users can easily connect Blu-ray players and gaming consoles to the projectors via HDMI® as well as view cloud content using any MHL-ready streaming device, including Roku®, Chromecast®, and Apple® TV. As a result, viewers can bring their favorite content from popular services such as Netflix® or Hulu™ onto the screen using their streaming player of choice or even directly from their smart device. Rounding off the unparalleled convenience are the units’ new 10W chamber speakers, which offer rich audio to create a complete solution whenever a dedicated sound system is not practical, or in outdoor situations such as movie nights under the stars.

Further reducing installation and setup time is a new vertical lens shift option for the HT1075, allowing users to perfectly align the projected image to the center of the screen, thus eliminating any tedious tinkering. To ensure even more placement flexibility, both models offer horizontal and vertical keystone correction, which delivers picture-perfect projection at the push of a button. Saving money by lowering total cost of ownership (TCO), the projectors are equipped with BenQ’s SmartEco™ lamp-saving technology to prolong lamp life up to an amazing 6,000 hours while lasting three times as long as projectors sold just a few years ago. Additional cost-saving features include a filter-free design built around a sealed DLP chip that eliminates the need to clean or change messy filters; a unique lamp door design that enables lamp replacement down the road without needing to take down the projector; and a special sleep mode that reduces power consumption to under half a watt when connected but not in use.

To further simplify installations, a new optional wireless connectivity kit will be sold separately and is planned for release in Q4 2014. The fully wireless system will allow users to send content to the projectors from up to 100 feet away, giving homeowners the freedom to move the projectors throughout the house or even take them outdoors without the need to run cable.

Available in September 2014, BenQ’s all-new HT1075 and HT1085ST projectors retail at $1,199 (USD)and $1,299 (USD) respectively.

More information on BenQ’s full line of products is available at www.BenQ.us.

About BenQ America Corp.  The BenQ digital lifestyle brand stands for “Bringing Enjoyment ‘N’ Quality to Life,” fusing lifestyle with technology, enjoyment with productivity, and aesthetic design with purpose-built engineering. It is this mantra that has made BenQ the No. 1-selling DLP® projector brand in The Americas(1). BenQ America Corp. offers an extensive line of visual display and presentation solutions that incorporate the very latest technologies. The company delivers a broad range of Colorific projectors, RevolutionEyes™ monitors, and flat-panel displays for any application and market — education, home, gaming, enterprise, government, house of worship, digital signage, A/V, and IT — with cutting-edge models that lead the industry in performance, reliability, environmental sustainability, and aesthetics. Whether it’s interactive digital whiteboards for classrooms, full HD 3D projectors for home theaters, short-throw projectors for boardrooms, interactive flat-panel displays for digital signage, or LED backlight monitors for professional gaming, BenQ continues to defy the limits of digital displays. The company’s products are available across North America through leading value-added distributors, resellers, and retailers.

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