Tag: authenticity
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NightSwapping Is New Euro Model of Sustainable Tourism
In a time when the sharing economy is generalizing eco-friendly solutions for a sustainable development, a European startup has brought up to date one of the oldest tourism ideas in the world to lower the carbon footprint on your next vacation. It’s called swapping or more precisely, NightSwapping. A simple idea that is enjoyed for its…
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Words Are Powerful. Use With Care, Media Expert Warns
It’s easy to take words for granted; most of us use them as effortlessly as we breathe. But words hold power that we often overlook at our own peril, says media expert Steve Kayser. “Language is the code that translates ideas so they can be shared. They give us an advantage in the natural world,…