Proving sustainability is anything but basic!
  Spring has sprung! These eye-popping colors from Behno are exactly what your outfit needs this season. Their unique silhouettes and vibrant colorways are sure to leave a lasting impression. |
 VIEW LOOKBOOK HERE  New York–based clothing and handbag label behno was born from a desire to improve the way the fashion industry approaches manufacturing. Shivam Punjya, its founder and creative director, established the company to champion both top-tier craftsmanship and India’s garment workers—the majority of whom are women and can make less than a dollar a day. To that end, the brand laid out its philosophy in “The behno Standard,” a set of six operating tenets dedicated to advancing the livelihood of its artisans. At its factories, each female colleague is addressed by the surname behn (“sister” in Hindi), symbolizing the sisterhood of empowered employees the brand strives to create. behno’s aesthetic is one of pared-down elegance: Strong silhouettes, elegant lines, and purist forms highlight each carefully made object. From slick handbags to standout separates, each piece is at once beautiful and timeless. |
Leave a Reply
You must be logged in to post a comment.